My journey began in retail management, where I learned firsthand that a beautiful design is useless if it doesn't work for the team on the ground. That experience defined my career mission: to become the voice that connects the creative studio with the sales floor.
With 15+ years spanning Architecture, Scenic Production, and Brand Activation, I act as the bridge between abstract concepts and concrete visuals. Whether managing national rollouts for Ulta Beauty or designing immersive events at Upshot Agency, I combine artistic vision with technical precision to deliver environments that are as functional as they are inspiring.
Crafting intentional touchpoints and interactive journeys that convert visitors into loyal brand advocates.
Creating photorealistic renderings and walkthroughs that bring concepts to life before a single brick is laid.
Designing end-to-end retail environments that prioritize customer flow, merchandising efficiency, and brand storytelling.
Pop-up stores, event spaces, and temporary installations designed for maximum impact and social sharability.
Interior and Environmental Design
Illinois State University
Art/Theatre Production
Illinois State University